TASKING APPOINTED FIRST MASTER DISTRIBUTOR FOR EMWARE'S EMIT SOFTWARESales representatives from over 10 countries meet to
strategize on worldwide launch
Amersfoort, The Netherlands — November 9, 1999 —
TASKING today announced that the firm has been appointed a Master
Distributor for emWare's EMIT device
networking software. TASKING was selected because of the firm's 25
years of experience as a tools developer in the embedded industry,
and its ability to provide value-added applications engineering
services to embedded developers worldwide. TASKING's worldwide sales
and support experience, extensive international offices, and solid
relationships with microcontroller manufacturers were also key to
this appointment, which is effective immediately. EMIT device networking software has been designed
to manage any device on any network using any user interface. With
it, developers of products based on 8- or 16-bit microcontrollers
can achieve a level of connectivity once reserved for products based
on 32-bit microcontrollers. Application examples include remote
monitoring of vending machines, building environmental controls,
security systems, telecommunications equipment, medical instruments,
and other products that enable dramatically lower response time and
service costs, as well as increased customer satisfaction. "A company's success is often determined
by the channels it establishes," said Scott Raban, emWare's
Vice President of Marketing. "In addition to their strong
worldwide sales and support organization, we selected TASKING for
this key distribution assignment because they have a long-standing
commitment to the Extend The Internet (ETI) Alliance, their existing
software tools complement EMIT, and they bring extensive knowledge
of the embedded industry to the partnership." TASKING recently formed and trained an Embedded
Applications Services group at its European headquarters in
Amersfoort to address the needs of customers like those that use
EMIT. At a joint global meeting at emWare's offices today in Salt
Lake City, representatives from over 10 of TASKING's European and
Asian offices met to strategize on a worldwide sales and services
plan for the TASKING and EMIT products. TASKING has incorporated EMIT into its Embedded
Development Environment (EDE) — an integrated development
environment for all of the microcontrollers, microprocessors and
DSPs that TASKING supports. One such device is the M16C
microcontroller from Mitsubishi, a member of the ETI Alliance along
with TASKING and emWare. According to Jack Sardegna, Director of MCU
Product Marketing for Mitsubishi's Electronic Device Group, "Mitsubishi
selected TASKING to develop tools for the M16C because of TASKING's
extensive worldwide presence, strong microcontroller experience, and
reputation for quality development tools." Galileo Technology, the world leader in Ethernet
switching ICs, is looking to the TASKING tools to help enable an
entirely new class of managed Ethernet switches. Said Mitch Kahn,
Galileo's Vice President of Market Development, "TASKING's
tools and emWare's EMIT software enable our customers to get Web
emPowered switches up and running in no time." Reflecting on this announcement, Scott Taitel,
TASKING's President and COO, said, "We are very excited
about leveraging our many years of embedded experience to
successfully distribute EMIT products worldwide. TASKING has been
known for years for having the highest quality tools in the
industry. But what's particularly gratifying about this news is the
recognition of TASKING's ability to provide value-added applications
engineering services to assist companies worldwide introduce remote
connectivity for 8- and 16-bit embedded applications."
About TASKING and emWare
TASKING is a developer and supplier of integrated software
development tools for the embedded systems market and supports a
wide range of CISC, RISC, microcontroller and DSP semiconductor
technologies in the Telecommunications, Data Communications,
Automotive, Consumer Electronics and Office Automation markets.
TASKING's knowledge of embedded systems results from the merger of
three companies (BSO, Intermetrics Microsystems and TASKING), which
are now embedded together to make their customers more successful.
The three companies bring over 20 years of experience each, starting
in 1974 with BSO pioneering the concept of cross development.
Headquartered in Dedham, Mass., TASKING has offices worldwide,
located in the Netherlands, Germany, Italy, Japan and the UK. For
more information about TASKING, please visit our web site at
www.tasking.com. emWare's EMIT device-networking solution is the
essential element for managing any device, in any industry, over any
network, using any interface. emWare has the device-networking
software and delivers the companies to make e-smart devices that
provide information to better manage home and work environments a
reality today. emWare is the founder of the Extend
The Internet (ETI) Alliance. This progressive group of
technology companies is committed to providing complete,
cost-effective e-smart solutions based on standard Internet
technologies that enable any electronic device to be managed and
controlled remotely over the Internet. Established in May 1996,
emWare, Inc. is a privately held company based in Salt Lake City,
Utah. TASKING and the TASKING logo are
trademarks of TASKING. All other trademarks and logos are trademarks
or registered trademarks of their respective owners.
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